When it comes to building and licensing a catalog of music, I like to think in terms of building a pipeline, a musical pipeline if you will, that over time will eventually yield results, in other words placements and money. A good analogy is thinking of your catalog of
music and the companies that you sign with as a bit like building a portfolio of stocks and bonds. Some stocks go up, some go down, some stay flat and so on. But if you're a wise investor, over time you'll see gains.
Licensing music and placing your songs with different libraries and publishers is a lot like investing in stocks and bonds. It's hard to know in advance which companies are going to deliver the best
results. I could tell you which companies have done the best for me, but that's no guarantee that your music would be a good fit for these companies and their unique licensing needs.
The mistake I see a lot of musicians make with regards to licensing is that they'll submit to a few places and get accepted into a few catalogs and then they'll get complacent and stop. If you're being accepted into libraries and publishers' catalogs
it's a good sign, but your work doesn't stop there, unless you're satisfied with the number of placements you're already getting. In the beginning, chances are it's going to be slow going. Licensing can be like that, your music might sit in a library for a year with no activity, and then all of a sudden you'll get several placements. So in the meantime, while your waiting for your existing investments to pay off, why not keep building your pipeline and increase your odds of
getting even more placements?
Over time you'll figure out which people and companies you're a good fit for. I get consistent checks from several places now, but I've had to go down a lot of dead end roads to figure out which places my music fits the best with and which companies are able to actively license my tracks. It's an ongoing process. I'm still seeking out new opportunities and new connections. It never
stops.
Making money licensing music isn't like getting a job at a company where when you get the job you stop seeking out other opportunities. For most indie musicians, it's an ongoing process. The task of writing new music and seeking out opportunities is the job. The effort that it takes to find companies, upload your music, sign agreements and so on is the "job" part of licensing. When you start to get placements
and get paid, it makes all the effort more than worthwhile.
The 90 Day Music Licensing Challenge is starting on Monday, June 6th! The 90 Day Music Licensing Challenge is a 90 day long,
interactive program all about how to make money licensing your music in tv and films that includes one on one coaching with me, 90 daily licensing leads, in depth video tutorials and much more.
I've also extended the bonus package until June 3rd, if you register by then you'll get an amazing bonus package worth over $500.00 that includes, in addition to the course itself, the
following:
1) A freee half hour Skype consultation with producer Gary Gray
2) One of your tracks mastered for free by producer Gary Gray 2) A free detailed critique of the production of one of your tracks by Gary Gray
You'll also get the following courses, free of charge:
1) How To Make
Money With Stock Music Libraries
2) Mysteries Of Mastering Solved
3) How To Produce Music That Will Get Licensed And Make You Money
This bonus package alone, is worth over 5 times the cost of the 90 Day Music Licensing Challenge, but it's only available if you register by June
3rd. The last day to register is June 5th.
As a part of The 90 Day Music Licensing Challenge you'll get:
- 90 (daily) music licensing opportunities with contacts primed to expect their submissions
- A coach, in the form of yours truly
You'll learn:
- How to identify your musical niche and be good at it
- How to identify further opportunities and contacts relating to that niche
- How to approach key contacts and build relationships in order to get repeat work or referrals
- What music supervisors are really looking for
Sound good? It is...
I've spent the last
fifteen years in the industry, placing much of my own music and my clients' with the following networks, shows, ads and films:
MTV, Discovery, VH1, Degrassi, Showtime, HBO, Fuse, Nickelodeon, Spike TV, Oxygen, CBS, NBC, ABC, PlayStation, Movie 43, The Young and the Restless, Heineken, Hollywood Heights and more...
...you could be
next!
Share The 90 Day Music Licensing Challenge!
Here's what people who have taken previous 90 Day Challenge Courses I've offered have said:
I just wanted to let you know that the Music Licensing Company that I signed with last Winter, has gotten my music placed four times in the last month in a TV show called
Human Resources. I did one of your programs a year or two back and one of your programs got me linked with this first deal. Thanks!
Turner Horton
Hi Aaron,
I just wanted to thank you for a lovely course and for doing what you do. Not to mention all the inspiring stories and emails. I've had some really nice success being published on a few sites. I got a huge buyout deal for my classical piano recordings from one
site in particular that is awesome and still on going. As well had one purchase of some of my electronic music. I think one of the best things the course has taught me is how to be organized with my music. Getting things done, finishing projects and getting it out there. As well the standards in mastering, different file formats and what people are looking for. Developing relationships with different companies and figuring out what they like.
cheers Aaron,
I'm
grateful.
James Langevin
"Hi Aaron,
My name is Alexy, a Canadian recording artist/producer from Montreal. I'm emailing you today to thank you for your 90 day challenge program, which I participated in last year and through which I have successfully created a great deal of industry connections and
contacts, as well as having one of my songs placed in three episodes of a new Nickelodeon series called "Hollywood Heights". I have since recommended your program to many other artists seeking to get their foot in the door when it comes to licensing. I am very great-full for your work, because without it I would not have the knowledge and opportunities I have today.
Alexy"
"I took Aaron's 90 Day Challenge and had my music accepted into at least a dozen libraries. I am now receiving payments from two of them. I am taking the 90 Day Challenge again in 2013 as libraries' needs change on a daily basis and there are new libraries."
Chuck
Hughes
www.hillbillyhellcats.com
" I wanted to let you know that I've been following your 90 day program for the last 21 days and already got a song placement for a European national TV commercial. I submitted 5 songs on the 20th of May for this particular library and got a placement and a track usage report on the 24th
of May. They took my 2:52 song and are making a 30 second commercial out of it...totally cool! You are the best, my friend.
Stan Tristan
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