I hope the New Year is off to a great start for everyone. As I discussed in my most recent blog post, and as I'm sure you're aware, 2020 was a difficult year for the music industry. In particular, the live music industry was brought to its knees due
to the pandemic. For many musicians that depend on playing gigs to earn a living, 2020 was a challenging year.
Unfortunately, I don't think the pandemic is going to end anytime soon. I don't have a crystal ball, but I was talking to my Mom last night who is a medical doctor and she said we're going to be dealing with this for the foreseeable future. Likely for the next few years to some extent. Now of course my Mom doesn't have a crystal ball either. No one knows exactly how long it will be until we get back to "normal" and things like live music resume on a
wide scale. But even best case scenario predictions are that we will be dealing with this throughout 2021. That's the bad news.
The good news is that, as I pointed out in my most recent blog post, licensing and publishing revenue actually saw an increase in 2020 over 2019. Music licensing and publishing was the one silver lining in what was mostly bad news for the music industry in 2020.
From my perspective, this period of time, as challenging as it is, is all about growth and learning to adapt to the changing times we're living through. In retrospect, I feel like on a personal level I adapted well to the challenges 2020 presented. But it wasn't always easy. I had to make a lot of changes to stay afloat.
I really strive to be the best resource and source of education and information I can be for musicians who are trying to break into licensing. It's been a labor of love that has lasted over 12 years now. I feel, now more than ever, a duty to keep presenting the information and knowledge I've accumulated over the last 20 years or so, to anyone who is interested in learning about licensing.
As my way of saying thanks to all of you who have been reading my newsletter, blogs, watching my videos and listening to my podcast and so on, I've put together a special package of three of How To License Your Music dot com's most essential resources, including the new 2021 Music Licensing Directory, when it's released on January 15. (You'll get access to the 2020 directory in the meantime)
The Music Licensing Starter Kit is also priced lower than usual. I know these times are difficult for a lot of you and I plan to take this reality into account going forward. My goal is to bring you the most cutting edge information on how to make money via licensing and publishing and provide it at the most affordable price on the market.
In that spirit, for just 20 bucks, get "The Music Licensing Starter Kit: and all three products between now and January 10.
The Music Licensing Starter Kit Includes:
1) Advanced Music Licensing Strategies ($47.00 Value) - "Advanced Music Licensing Strategies" is a 60 minute audio course taught by How To License Your Music founder, Aaron Davison. This course goes into advanced strategies for how to license more music and achieve more success licensing music. This course is designed for musicians looking to do licensing full
time.
The course is instantly accessible online and features a 60 minute long audio program, a supplemental PDF file with additional resources and a free half hour bonus audio interview with Aaron Davison. This course is the most advanced, stand alone course How To License Your Music offers on music
licensing.
What You'll Learn Inside "Advanced Music Licensing Strategies":
How To Research The Marketplace
How To Find Out About New Projects
Tips On Networking Online Vs Offline
How To Balance Exclusive Deals And Non Exclusive Deals To Maximize Placements
How To Be Part Of The 5% Of Artists That Get The Most Placements
How To Approach Music Supervisors Directly
How To Negotiate Fees
How To Be Professional In The Music Licensing Business
How To Find Interns And Assistants
A Realistic Time Frame For Achieving Success
A Simple Way To Organize And Track Your Submissions
The Important Distinction Between "Artist Music" And "Production Music"
The Importance Of Creating Synergy With Other Musicians
... And Much More!
Here's what you'll get inside "Advanced Music Licensing Strategies":
1) 60 minute audio course - Download high quality mp3 files to listen when and where you'd like.
2) Free PDF section listing additional resources.
3) Free Bonus Interview With Aaron Davison being interviewed about music licensing.
4) Free "Submission Tracker" spreadsheet to track your music submissions.
2) The 2021 Music Licensing Business Directory ($50.00 Value) - The most comprehensive directory of contact information for the TV and Film markets on the planet. Period. Over 2,100 up to date listings for music supervisors, publishers, music libraries and video game companies. Contact music libraries, music publishers, music supervisors, TV and Film music
departments, trailer houses and more. Go directly to the decision makers in the music licensing industry.
3) The Music Licensing Audio Interview Bundle ($19.97 Value) - Includes Twenty one on one audio interviews with a variety of music licensing experts.
Songwriters, publishers, supervisors, producers, music library owners and more are interviewed in this special bundle.
Over 15 hours of training!
