In just a couple more days, we’ll be releasing our latest course, called “How To Write Tracks For TV In 60 Minutes Or Less”, created by composer Eddie Grey and distributed by How To License Your Music Premium.

 

This course covers an extremely important and practical topic: How to create tracks that work for TV quickly and efficiently in order to meet deadlines, create more tracks, and get more tracks synced. 

 

I’ll be announcing the details of how to order the course over the weekend.  In the meantime, here’s Eddie Grey explaining why there is a “need for speed” in the licensing industry.

Over to you Eddie….

 

The Need For Speed

 

In the heat of the moment, when you have jobs to complete and deadlines to meet, you have to prepare for the battle that is music licensing & music production.

 

Call me dramatic (or perhaps Poetic jk) but there is a distinct pressure that comes from being a player in the music industry, which is in direct opposition to our right-brain creative selves. When inspiration DOES NOT strike and technology fails to help you stay organized and productive, you are going to need strategies & tactics to help you make it through. Here are some things I have learned in the throes of Music Licensing:

 

1. Time is a luxury and not all of us have it. When you learn the skill of writing professional sounding tracks faster, you can save time.
 

2. Clients/Publishers do not care if you are "tired" or have had a "long day". They also have deadlines to meet so they are depending on you to PERFORM & EXECUTE regardless of external and internal circumstances.
 

3. The Music Licensing Industry is saturated with many other creatives. The ones that rise to the top will be those who write MORE TRACKS and who write BETTER SOUNDING music. The rest will be stock piled in a hard drive somewhere.
 

4. This is a numbers game. If you shoot out 10-20 tracks to a Publisher or Brief, the likelihood of getting placement in a show/commercial has now been substantially increased simply because you have more tracks to choose from. To add to this, not all of your tracks will be selected. Having more music increases your chances of getting your songs to pass through the licensing gates.
 

5. Publishers and clients will gravitate to you if you can meet deadlines faster than the last guy/girl. They are depending on you, remember that.
 

6. Once you understand the basics, music production can be quite fun. I always compare it to being a "Grown-Up" video game.
 

The learning curve is a bit steep, but once you cross it, expect to have fun with music again.
 

7. People will choose to work with you because you are a professional, are easy to work with, and YOU HIT DEADLINES.

This is why you need to be able to create music tracks quickly.

Here is the bottom line: if you are like me, you are going to be writing music anyway. IT IS WHAT WE DO & WHAT WE ARE ABOUT. Some people fish, some people work on cars for fun, some people like to post pictures of food on social media all day.

 

We Work on Music. 

 

You might as well make music that will create passive income for you and your family. You can then, in turn, use this passive Income to invest in music gear or just reinvest it in the business. 

 

It’s true, working income is good because it affords you the opportunity to fund your dreams, but PASSIVE INCOME is really where it's at.  If you can get to the point where your passive income is funding your "way of life" and expenses, then you will be financially free. Create a lifestyle in which you need less to live on, and you can put more of your time, energy, and focus into what you love doing.

 

Reach the point where you cannot distinguish where your WORK begins and PLAY ends and you will have achieved something that very few get to experience in this lifetime....

 

True fulfillment, happiness, AND a whole lot of fun.

 

Keep Your Frequency High,

Eddie Grey