How To Increase Your Music Placements By 50 Percent!

Published: Thu, 06/16/11


Always Follow Up!
Today I want to share a tip with you that will easily increase your placements by as much as 50 percent over time.  The tip is to ALWAYS follow up with people you´ve submitted your music to.  Always! I can´t tell you how many times in this business I´ve sent music to someone and didn´t get a response back until I first followed up.  It happens all the time.  It even happens with people I have established relationships with.  My first licensing deal probably wouldn´t have happened had I not followed up and to this day I make sure that I always follow up with people I´m working with.  
 
Don`t assume that because you´ve submitted your music to someone that the ball is in their court.  In this business, the ball is always in your court.  Consider it your responsibility to remind the person you´ve submitted your music to to listen to your music.  Most people will actually thank you for this!  Don´t take it personally if you don´t get a response right away.  Trust me when I say that it´s just the nature of the licensing business. 
 
Here´s an actual email correspondence between myself and a supervisor I work with to give you an idea of a real life situation.  In this example, the music supervisor actually is following up with me, but this serves as a great example of how busy people get in this business:
 
Music Supervisor: Aaron this link expired and I never got to hear him I don't think...or did we discuss?so sorry; when it gets busy here things sometimes slip

Me: No worries. I am resending it right now, along with one  other band I work with. The latter is an indie rock band that reminds me a little of Death Cab For Cutie

Music Supervisor: sounds great! Just stay after me ok? I get so busy at times that I can´t keep up!  Thanks Aaron

Me: Ok, works for me. I´ll follow up next week if I don´t hear from you.



This is a pretty typical example of how things happen in my experience.  Bottom line, if you don´t hear back from someone in a reasonable time frame, be sure to follow up and get to the bottom of things. Don´t assume no response means no interest.
 
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99.99 between now and Sunday
Have you purchased any of my products or programs previously?  If so you´re eligible to take my new music licensing workshop for just 
99.99 if you register by this Sunday, June 17th. Visit
 
If you´re not an existing customer and you´ve never purchased any of my materials, you can still save 
25.00 off the full price if you register for my workshop between now and this Sunday.  Visit  
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The upcoming workshop about how to get your music in TV and Films will be starting on June 27th. The workshop includes phone coaching, email coaching, daily licensing leads (three a day), video tutorials about the music licensing industry, my ebook, The A To Z Of Music Licensing, eight audio interviews with music licensing professionals, The 2011 TV and Film Music Business Directory, A new member's only forum, sample licensing contracts.... and more!  

This course is the only one of its' kind that I'll be offering this summer and you'll finish the course with plenty of time to license your music in the upcoming Fall TV season, which is when a lot of decisions are made as to what music gets used in the new season.  
 
Register between now and this Sunday and save $25.00 off of the full registration price.  Limited slots available.  Visit 
for all the details.
 
 
Happy Songwriting!
Aaron Davison

 

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