Know You're Stuff

Published: Tue, 07/14/09

If you´re actively seeking licensing deals and you're shopping your music to music libraries, publishers, etc it behooves you to be familiar with the various types of publishing deals in advance. This way, if and when you are offered a deal you'll be able to make an informed and timely decision.  Sometimes songs are needed in a time sensitive manner and if you drag your feet too long you might just miss out on some potentially great opportunities. So be sure to do research in advance so that you understand the business you are trying to break into.
 
I go over the various types of deals you'll encounter in depth in my program, The A To Z Of Music Licensing, but here are the basics:
 
The 50/50 Split
This is perhaps the most standard of agreements that you'll encounter with music publishers in the licensing business.  In this agreement you split everything 50/50, both licensing fees and performance royalties.  Sometimes publishers will also deduct additional costs that are incurred in the marketing of your music or take an additional percentage from the licensing fees they generate in order to cover their expenses.
 
Exclusive And Non Exclusive
Some publishers will only represent songs that they can represent exclusively and others are willing to work with songs on a non exclusive basis.  Some publishers want exclusivity in perpetuity (forever) and others will want exclusivity for a finite period of time (one to three years).  I´ve wrote about this issue in great length in previous newsletters and what you decide regarding this issue really just boils down to using your discretion and best judgement.
 
You will also find variations on the above.  For example, some publishers will place your music for only half of the publishing royalty, in other words 25% of the overall royalty.  

Want more in depth information on how to start licensing your music for use in TV, Films and more? Below is a complete list of all my products and services related to the music licensing industry.  Learn step by step methods for licensing your songs and getting your music placed .

Online Programs accessible immediately upon checkout.  (Hard Copy programs also include the online program at no extra charge.)


 

The 2009 TV and Film Music Business Directory - A comprehensive directory of over 150 music supervisors, music publishers, music libraries and more.  Get your music into the right hands with this priceless resource.  Directory also includes free updates for life.  Accessible immediately as a PDF file.

$19.99 - Purchase Here

The A To Z Of Music Licensing Online Edition - My original program on music licensing that includes The 2009 TV and Film Music Business Directory, How To Program, Audio Interview with Michael Redman of My Music Source.com and much more. The entire program is accessible online upon checkout.

$40.00 - Purchase Here

The A To Z Of Music Licensing Online Edition With Email Coaching - The A To Z Of Music Licensing Online Program with additional coaching via email.  I'll work with you one on one after you review my program via email to make sure you're ready to start licensing your music. 

$60.00 - Purchase Here

The A To Z Of Music Licensing Online Edition With Phone And Email Coaching -  The A To Z Of Music Licensing Online Program with additional coaching via phone and email.  After you review the program we'll schedule a half hour phone consultation to answer any additional questions you have and  then I'll work with you via email as well to make sure you´re fully prepared to start licensing your music.

$80.00 - Purchase Here 

The A To Z Of Music Licensing Hard Copy Version - Get my groundbreaking  program on the music licensing business in its' original hard copy format.  Includes 4 CDs, The 2009 TV and Film Directory and more.  Comes shipped in a sturdy three ring binder with CDs and directory.  (With the hard copy version you will also have access to the online version as well upon checkout - the hard copy version will be shipped to you separately.)

$75.00 Purchase Here

The A To Z Of Music Licensing Hard Copy Version With Email Coaching - Same as above but bundled with email coaching service as well.

$95.00 - Purchase Here

The A To Z Of Music Licensing Hard Copy Version With Phone And Email Coaching-Same as above but bundled with coaching both via phone and email.

$125.00 - Purchase Here

One On One Coaching Services - I have a variety of coaching packages available to those interested in learning more about the music licensing business.  For a complete list of my coaching services go here.

The Music Marketing Manifesto - This book was written by a friend of mine, John Osjaca.  It's a really great read that covers how to apply techniques utilized by internet marketing experts to market original music online.  John has had great success in both internet marketing and marketing his own music on the internet and he shows you how to successfully market your music online in this completely original ebook.

$27.00 Purchase Here