Diversify Your Musical Portfolio

Published: Mon, 03/23/09

Hi ,
 
I get a lot of questions regarding how much money can be made from music licensing.  There are many variables so there really isn't a one size fits all answer.  I know several musicians who make very good full time, six figure incomes from music licensing, and I know quite a few more that make substantial part time incomes that they use to supplement their total income.  The latter is the strategy that I have implemented in my career and it has served me very well over the years.
 
As record labels continue to flounder and as the internet continues to make it easier to reach new music fans, it's become apparent that musicians are in a new and unique position.  Creating a viable and sustainable music career without the assistance of a behemoth record label has never been easier.  Not that it´s a piece of cake.  But it's doable, and more and more musicians that I know are taking matters into their own hands and creating their own fate. It's really inspiring to watch!
 
Licensing your music should be a part of your overall career strategy.  I can't think of a reason any musician, regardless of what stage you're at, wouldn´t want to take advantage of licensing their music in TV and Films.  If you are managing yourself and you're also concentraing on developing a performing career, then you´ll need to manage your time accordingly.  But I would suggest spending some time, maybe an hour or so a day, pursuing licensing opportunities. 
 
Keep in mind that although like anything else you'll need to continue working on the licensing aspect of your career, it will be easier to maintain over time, as you become more established.  Working with a publisher, if that's the route you go, is sort of like working with a manager in the context of the music licensing niche.  So although it might take you some time to find someone to represent you when you are getting started, once you do you'll have someone that you'll be working in partnership with who will be helping you get your music into the right hands on an ongoing basis. 
 
 The A-Z Of Music Licensing Online Edition With Phone Coaching Get the most comprehensive program I have available. This package comes with both my program, The A-Z Of Music Licensing as well as one on one coaching via phone and email. After you review the program we´ll schedule a half hour phone consultation to discuss any additional questions you have about the industry. Then, over the course of up to four emails I´ll work with you to make sure that you are prepared to successfully enter into the licensing business. This package also includes the 2009 music licensing directory (as all my packages do) which includes contact information for professionals in the music licensing industry including supervisors, publishers, music libraries, video game companies and more. If you´re really determined to break into the business and don´t want to waste a lot of time getting started I recommend this package.  I love working with people and helping them get involved in the licensing business and you´ll get an incredible amount of value out of this package that will far exceed the price of this program. Get the entire package for less than ninety dollars!  Get the package here.(http://www.howtolicenseyourmusic.com/programolp)
 
The A-Z Of Music Licensing Online Edition With Email Coaching This is my newest package and I´m currently offering this package for close to twenty dollars off of the regular price.  It features my program, The A-Z Of Music Licensing in an online format bundled with additional coaching via email. The A-Z Of Music Licensing is a comprehensive program that covers in detail EVERYTHING you need to know to start successfully licensing your music. This package also includes additional email support.  After you review the material I'll work with you over the course of up to three additional emails to go over any questions you have and help you implement a strategy for going forward that is tailored to your own unique situation. I recommend this program if you´re new to the business and would like additional support in getting started.   Get the online version with email coaching  here!(http://www.howtolicenseyourmusic.com/programole)
 
The A-Z Of Music Licensing Online Edition - Get the original program by itself.  A priceless resource for learning how to license your music that includes a how to audio program, ebook, audio interview with a leading music licensing industry insider and the 2009 TV-Film Music Business Directory.  Get the program here! (http://www.howtolicenseyourmusic.com/programol)
 
Happy Songwriting!
Aaron Davison