Exciting news! I've teamed up again with #1 Billboard-charting producer Gary Gray, and he's offering free music production coaching to everyone who joins the upcoming 90-Day Music Licensing Challenge. You'll also get my expert coaching on music licensing. To celebrate Gary's involvement, we've extended early bird registration until
Sunday, 9/15, and the challenge will now start on Monday, 9/23.
One of My Students Went To #1 On Billboard!
I first met producer Gary Gray in 2012 when he, like thousands of other musicians, enrolled in my program, The 90 Day Music Licensing Challenge. Gary and I hit it off right away, and after the program concluded, we formed a friendship and eventually decided to start working
together.
Since then, Gary and I have collaborated on numerous music projects. He’s produced a lot of my music, including tracks that have gone on to be licensed in multiple TV shows (The Young & The Restless, Pitbulls & Parolees, Girl Meets Farm, The Great Way, Escape Fishing With ET, Speed TV, The BBC, Totally Wild, Inside Out and many more), video games (Catch & Release), films (The English Estate), and for brands like Tesco and
AMC. I’ve also performed on tracks Gary produced for companies like 20th Century Fox and Disney. We've even created several courses together for HTLYM Premium.
If you’d like to hear some of the tracks Gary has produced for me, check out this playlist we’ve curated of some of our favorite collaborations over the years:
The partnership and friendship I’ve built with Gary has been one of the highlights of my career, which is why I’m thrilled about the incredible success Gary has achieved in the music industry since taking my course back in 2012. Gary, a 10-year Voting Member of The Grammy Recording Academy, has had a distinguished music career, with his work reaching
over 100 million people in just the last two years. His recent credits include the 2023 Amazon Super Bowl commercial and 46 tracks for Disney’s hit live-action film The Little Mermaid. He also produced, mixed, and mastered two albums for jazz great Justin Chart, released under Universal Music Group Records. Most notably, Gary co-produced and mastered the #1 Billboard album on the Traditional Classical Charts for the Symphonina Foundation, a nonprofit organization he
co-founded with the mission of “spreading the joy of symphonic music to young audiences around the world.”
I’ve learned a lot from Gary over the years, and I’d like to think the feeling is mutual. In fact, I know it is—here’s what Gary had to say about working with me all these years and learning about music licensing after taking The 90 Day Music Licensing Challenge:
"Back in 2012 I first read the words “music” and “licensing” in the same sentence.
That sentence was composed by a true pioneer in the field of music licensing - Aaron Davison. Long before the internet was filled with people sharing information about music licensing (many of them students of Aaron’s!), it was Aaron Davison at the helm, bringing many of us Indie Musicians the only truth and wisdom out there regarding how to license your music.
My first step was taking The 90 Day Music Licensing Challenge. I voraciously studied and applied what I learned in The 90 Day Challenge, and subsequently, all of his courses - studying them very carefully so that I could get every single drop of his vast amount of knowledge and expertise into my head. I went to Aaron because I kept hearing about him from people who all possessed one common denominator -
success. Aaron and I then struck up a great friendship and we started collaborating. This collaboration has led to hundreds of licensing placements over the years. Aaron, as you may or may not know, is a phenomenal guitarist, singer and songwriter. I produced, mixed and mastered his tracks and he would pitch them - and over the years we’ve had more placements than I can count. As our musical relationship developed, two interesting
things occurred. We started collaborating on courses (I asked him if he would like to have me put together courses on music production for licensing, and he said, “Yes!”), and I started teaching him more and more about music production.
So, this great symbiosis developed - Aaron was teaching me everything there was to know about music licensing, I was teaching him all about music production, and we worked side-by-side on developing several extensive
courses.
I can honestly say that the biggest turning point(s) in my career all happened when I put my career in the hands of one man, Aaron Davison. And when I look back at it, I can say with confidence that Aaron stands just as tall among several legendary mentors I’ve had the opportunity to work closely with: Quincy Jones, Phil Collins, Chick Corea, Lamont Dozier, Jermaine Jackson and more.
The amazing thing to me is this: The foundation that Aaron helped me build at that time has stood the test of time and has never let me down. My confidence, though shaken at times through the years, which we all go through, never cracked, never snapped, never broke. I was able to weather the storm of an uncertain lifestyle that we have all chosen. He helped me develop an unshakeable
confidence and gave me the tools I needed to actually succeed for real.
The credibility as a mentor and a teacher that Aaron possesses in the field of music licensing is unparalleled. He is a pioneer - possibly the first pioneer - in the music licensing education field.
And as a result of knowing and working with Aaron, I can now bring home to him accomplishments I never dreamed I would achieve; a #1 Charting Album on Billboard (last week!), another album
which made it to #10 on Billboard (in March of this year), a book used by Indie Musicians worldwide (The Home Studio Bible), over 100 million pairs of ears on the music that I recorded, mixed and mastered in the last two years alone (the 2023 Amazon Super Bowl commercial, 46 tracks on the Disney hit live-action film “The Little Mermaid”, and two albums I produced, arranged, mixed and mastered for Universal Music Group. The bottom line is that there are more
accomplishments I HAVEN’T listed here than I have - and due to your time, I’ll keep this short(er).
To you Aaron, I can say that the day you started teaching me, is the day my career took off. And every plateau I reached was connected to your undying help, support and care for me and my music.
THANK YOU AARON! Gary Gray"
Those are really kind words -- and I’m excited to resume working with Gary on a new project that I’ll be sharing with you soon.
In the meantime, If you’d like to learn more about the latest incarnation of The 90 Day Music Licensing Challenge (fully updated for 2024), and how you can take your music career to the next level, visit: https://www.htlympremium.com/90-day-challenge-2024.html
To book a FREE 30 minute Zoom session with Gary Gray, sign up for The 90 Day Music Licensing Challenge today! During your session you'll have the opportunity to have a #1 Billboard charting Producer/ Engineer and Voting
Member of the Grammy Recording Academy critique your music in real time, with the ability to get your music production questions answered and any confusions you may have cleared up.
Gary, who has conducted over 30,000 hours of research into music production, and who specializes in music production for licensing, has developed a revolutionary approach to mixing and mastering, which he used to master the #1 charting Billboard album. What's even more impressive is that a student of
Gary's, who learned Gary's mixing technique, mixed that same #1 album.
Gary and I are looking forward to working with everyone who signs up!
Best, Aaron Davison
PS - For a fascinating look into an important finding from Gary's research, that affects every mixing session, for all musicians, watch this short video below.
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